LOTUS’ rapid response team calmly prevents and reduces negative noise: reputation and stakeholder management, crisis communication handbook and toolkit compilation, sentiment monitoring, contingency strategy and scenario planning, statement drafting and media briefings.
Design
We create brand guidelines and direct photography and graphic design, compiling marketing and digital assets to bring brands and destinations to life.
Campaigns & Content
Implementing cohesive, single, and multi-market campaigns including content creation and translation.
Digital Amplification
We accelerate digital reach. Social media creation and fulfilment, thumb-stopping content, paid promotions, influencer and blogger relations, clickable e-shots, SEO, PPC, display retargeting, data prospecting, […]
Events & Experiential
Bringing brands to life for consumers and trade through interactive events and experiences. From press conferences, trade shows and roadshows to launches, stunts, event sponsorship […]
Intelligence
Our approach is deeply rooted in data. From bespoke research, segmentation and analysis, to white papers, pulse surveys and traveller sentiment tracking.
Partnerships
Commercially aware collaborations. From celebrity / expert endorsement to event sponsorship and affinity marketing.
Profiling
Elevating the C-suite’s profile, we source strategic speaker opportunities, comment pieces and by-line articles. We media train spokespeople and craft profiling campaigns for third-party endorsement.
Public Relations
Proactively driving the media agenda. We manage the day-to-day press office function, media outreach, editorial meetings, press kit creation, award entries, stunt creation and corporate communications.
Sales & Marketing
Voted “Best Representation Agency” at the Travel Marketing Awards, we drive revenue via in-market representation, campaign planning and media buying, sponsorship, content creation, product training, […]
Tourism Recovery Team
Project-led assistance for futureproofing in times of flux. Tangible results in challenging times. Natural disasters, sickness outbreaks, criminal incidents, terrorist attacks, civil unrest, financial crises […]