Today’s global wellness industry is estimated to be worth $4.5 trillion, with consumers in active pursuit of greater physical, mental, and social wellbeing in all parts of their lives. This presents unparalleled opportunities for brands across industries from travel and hospitality to retail, food and drink to health and fitness, beauty to events.
Lotus Wellbeing offers a full service strategic and marketing solution for brands operating in, or looking to expand into, the wellness space. Combining sector insights and strategic counsel with creative horsepower and communications expertise, Lotus Wellbeing supports businesses in harnessing the opportunities in this fast-moving sector.
Drawing on its expertise working with leading consumer and B2B brands in the space, LOTUS Wellbeing helps businesses develop their wellbeing story, create the right products and services to resonate with today’s wellness consumer and then promote and communicate to this high spending target audience.
Through our partner, Well Intelligence – the UK’s leading wellbeing-for-business specialists – companies have access to research, insights, market evidence, strategic development and operational know-how to build wellbeing into their product experience and communications, regardless of size, target demographic or budget.
Well Intelligence advises and supports both public entities and private business to achieve optimal results with a particular focus on wellness revenue optimisation. This is delivered through solution-driven infrastructure that combines market positioning, commercial strategy, concept and brand development, integration and enablement of services, programming and operational management.
Anni Hood is one of the industry’s foremost wellness business specialists. Having spent her career in the hospitality, travel and wellbeing sectors, her focus for the past 20 years has been on the wellbeing sector and in particular the intersection between wellness services, hospitality and travel. Anni’s experience ranges from hotels, spas, restaurants and resorts, to high-end global brands such as The Jumeirah Group, Clinique La Prairie, Preferred Hotels and Resorts and The Global Wellness Institute and she is the founder and visionary behind K.I.S. Lifestyle® – an online wellness community that enables affordable and accessible integrative health expertise.
She is also the founder and Managing Director of Well Business Solutions, an international advisory firm working with public and private sector organisations who seek advice and global expertise in the rapidly evolving and increasingly fused sectors of wellness and leisure hospitality, integrative (medical and wellness) health, beauty, spas, lifestyle, community wellbeing and wellness tourism.
Anni is a sought after international speaker with engagements that include the World Economic Forum (2019) Summit of Minds (2018), Global Wellness Summit, World Travel Market, Wellness Spain, Arabian Travel Market, Lithuanian Congress and The Baltic Congress and others. Anni writes regular industry blogs and has authored many articles including for The Guardian Newspaper.
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Whatever your plans or questions about wellbeing and how it can work for your brand or destination, please contact LOTUS Wellbeing: